<b>Sue Antonello,, visual merchandiser at Fort Novosel, was named Public Affairs Representative of the Year. At left is Fort Novosel Exchange General Manager Patricia Murauskas.</b>

Seven Associates Recognized with End-of-Year Public Affairs Awards

May 5, 2025

Each year, associates worldwide serve as volunteers for the Public Affairs Representatives (PAR) program, administered by the HQ Public Affairs team. This program encourages associates to share and monitor media coverage relevant to the Exchange through social and local media outlets respective to their installations.

The Associate Value Proposition: The Exchange’s Promise to You

May 5, 2025

The Exchange is introducing a new Associate Value Proposition to underscore the Exchange’s unwavering commitment to recruiting and retaining the very best of the best.

The Week That Was in the Exchange Post

May 2, 2025

ICYMI, here’s a look at this week’s coverage.

#FlashbackFriday: 1988—the First Frank’s Franks Opens

May 2, 2025

The hot-dog stand, which had locations worldwide, was an Exchange-exclusive restaurant that evolved from earlier hot-dog stands.

Exchange Expanding The Home Depot Assortment Beyond Major Appliances

May 1, 2025

Authorized Exchange shoppers in CONUS can now access The Home Depot’s branded online page at ShopMyExchange.com. The expanded assortment includes power tool sets, outdoor power equipment, grills, garden tools, ceiling fans and much more.

Exchange Protection Plan Award Winners Announced

May 1, 2025

First-, second- and third-place winners were chosen for achieving the highest attachment rates. One store achieved a 21.64% attach rate.

Exchange Celebrates Top Vendors With Force Multiplier Awards

May 1, 2025

Merchandising recognized vendors in Hardlines, Softlines and Consumables categories; SFD recognized three restaurants and two concessions.

Words From the Director/CEO: Force Multipliers for Mission Success in 2025

April 30, 2025

The Exchange’s 2025 priorities are fully focused on maintaining the family, sustaining the family and investing in the family—being there with service members and their families, and making sure that they have the support required to achieve success.

We Go Where You Go: Watch a New ‘Tip of the Spear’ Video

April 30, 2025

See how the Exchange lived up to its “We Go Where You Go” motto in 2024.

Top Winner, Four Main Store Winners Announced in Exchange Safety Awards

April 29, 2025

The Robins/Moody Exchange was the top winner in the Exchange Safety Awards, which were announced this week. The awards are presented to the Exchange and the main stores in four categories with the highest reduction in recordable accidents compared with the previous year. This award honors the work that management and associates do in making…

Exchange Branding is Front and Center at the Armed Forces Bowl

December 23, 2021

For the fifth straight year, Exchange branding scored big at the Lockheed Martin Armed Forces Bowl, using the game’s national broadcast to increase awareness of the hard-earned benefit.

Tune in to ESPN to See the Exchange at the Armed Forces Bowl

December 22, 2021

Two 30-second commercials will air during the game to promote the hard-earned Exchange benefit.

Keesler BX Plays Key Role in Wreath-Laying Event at Biloxi National Cemetery

December 21, 2021

Since 2015, the Keesler Exchange has assisted Crusaders for Veterans in ordering wreaths to honor the fallen at the cemetery. But the store’s support goes beyond filling orders,

Retirees Return to the Exchange to Support Operation Allies Welcome

December 20, 2021

Three retirees are currently supporting OAW in southern New Mexico, and one is scheduled to arrive at Fort Dix in January.

People Behind New Robots at Dan Daniel Recognized as New Era Begins

December 20, 2021

Thirteen Exchange associates received certificates of recognition for their roles in ensuring a smooth launch of the Logistics Autonomous Robotic Initiative (LARI) at the distribution center.

ICYMI: The Week that was in the Exchange Post

December 17, 2021

In case you missed it, here’s a look at this week’s coverage.

Making Spirits Bright: Nearly $109,000 in Exchange Layaways Paid in Full for 374 Military Shoppers

December 17, 2021

Exchange shoppers in the Pacific were treated to an early holiday surprise when they learned their layaways had been paid in full.

Fort Hood’s Clear Creek Exchange Shopping Center Welcomes Bath & Body Works

December 17, 2021

The new Bath & Body Works opened Dec. 17, just in time for Soldiers and military families to stock up on fragrant gifts for the holidays.

Severe Weather Causes Damage, Power Failures at Exchanges in Three States

December 17, 2021

Exchanges in Kansas, Colorado and Nebraska suffered damage, power failures and unscheduled closures Wednesday during a severe weather outbreak that affected much of the Central U.S.

Stores Giving Theatro Rave Reviews as a Communication Tool

December 16, 2021

The device, a headset that comes with a small rectangular box that associates can attach to their belt or another part of their clothing, helps provide instant assistance at the push of a button.