Marketing Customer Engagement
The game marked the first time that Army had played for a conference championship. It also marked the first time the Exchange was a participating partner for a conference championship game.
Read More
Ryan Howerton’s logo will be used in marketing, print and digital media and other communication channels throughout 2025 to generate excitement about deals, in-store events and celebrations.
Read More
The Exchange is inviting associates to create a logo commemorating a historic milestone. The winning logo will be used in marketing, print and digital media and other communication channels throughout 2025.
Read More
The NASCAR Cup Series Bass Pro Shops Night Race marked the Exchange’s first time connecting with the military community at a NASCAR event.
Read More
The Exchange is inviting associates to create a logo commemorating a historic milestone. The winning logo will be used in marketing, print and digital media and other communication channels throughout 2025.
Read More
The trailer will serve Central and Eastern Regions before being displayed at the 125th Army-Navy Game on Dec. 14 in Washington, D.C.
Read More
The Exchange has been recognized as a leader in social media, digital and content marketing, receiving top honors at the 2024 Ragan PR Daily’s Content Marketing Awards at the Yale Club in New York City.
Read More
Associates serving as Public Affairs Representatives at each installation work all year long to share Exchange relevancy messaging with their community.
Read More
Merchandising and marketing leaders from across military resale came to Exchange headquarters on Feb. 27 and 28 for the Alliance’s annual meeting, a gathering to discuss plans to continue strengthening exchange and commissary benefits.
Read More
2023 marks the sixth straight year the Exchange has been a participating partner in the game between the Army Black Knights and Navy Midshipmen, one of the fiercest rivalries in college football.
Read More