The Week That Was in the Exchange Post

May 2, 2025

ICYMI, here’s a look at this week’s coverage.

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#FlashbackFriday: 1988—the First Frank’s Franks Opens

May 2, 2025

The hot-dog stand, which had locations worldwide, was an Exchange-exclusive restaurant that evolved from earlier hot-dog stands.

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Exchange Expanding The Home Depot Assortment Beyond Major Appliances

May 1, 2025

Authorized Exchange shoppers in CONUS can now access The Home Depot’s branded online page at ShopMyExchange.com. The expanded assortment includes power tool sets, outdoor power equipment, grills, garden tools, ceiling fans and much more.

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Exchange Protection Plan Award Winners Announced

May 1, 2025

First-, second- and third-place winners were chosen for achieving the highest attachment rates. One store achieved a 21.64% attach rate.

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Exchange Celebrates Top Vendors With Force Multiplier Awards

May 1, 2025

Merchandising recognized vendors in Hardlines, Softlines and Consumables categories; SFD recognized three restaurants and two concessions.

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Words From the Director/CEO: Force Multipliers for Mission Success in 2025

April 30, 2025

The Exchange’s 2025 priorities are fully focused on maintaining the family, sustaining the family and investing in the family—being there with service members and their families, and making sure that they have the support required to achieve success.

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We Go Where You Go: Watch a New ‘Tip of the Spear’ Video

April 30, 2025

See how the Exchange lived up to its “We Go Where You Go” motto in 2024.

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Top Winner, Four Main Store Winners Announced in Exchange Safety Awards

April 29, 2025

The Robins/Moody Exchange was the top winner in the Exchange Safety Awards, which were announced this week. The awards are presented to the Exchange and the main stores in four categories with the highest reduction in recordable accidents compared with the previous year. This award honors the work that management and associates do in making…

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Exchange Credit Program Announces 2024 MILITARY STAR® Challenge Cup Winners

April 29, 2025

The top store for the year earned a $1,000 prize and the coveted Challenge Cup.

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Service eLITe Champion Award, UROC Award Honor Top Exchanges in Services Operations and Food

April 29, 2025

The awards went to Exchanges who excel at serving those who serve and providing tastes of home.

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LATEST NEWS

BE FIT Ambassador Roy Montez Helps Fort Leonard Wood Shoppers Jump-Start Healthy Lifestyles

July 1, 2021

Exchange BE FIT Marketing Manager and Brand Ambassador Roy Montez brought his virtual efforts to help military shoppers lead a BE FIT lifestyle into the real world June 26 at the Fort Leonard Wood Exchange.

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West Point Cadet Will Learn How ‘We Go Where You Go’ During Internship          

July 1, 2021

Cadet Zachary “Zach” Hall begins working in the Human Resources office at the U.S. Military Academy Exchange for a two-week internship beginning July 1.

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125 Years of Family Serving Family – Sally Green, Offutt Air Force Base

June 30, 2021

“I know customers by name, and they know me by name. People like that. You’re not just a person to them. You’re family.”

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COVID-19 Vaccination Clinic Opens at Fort Leonard Wood Exchange

June 29, 2021

General Leonard Wood Army Community Hospital leaders have partnered with the Army & Air Force Exchange Service to offer a new, convenient location to receive the COVID-19 vaccination.

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Meet the Exchange’s 49,000th Veteran/Military Spouse Hire

June 28, 2021

When Shane Hollingshed applied to work at the Joint Base San Antonio-Fort Sam Houston PX, he had little idea he would become part of Exchange history.

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Feeling Like Home: Exchange Focuses on Quality-of-Life Improvements at ‘Big Four’ Army Posts

June 28, 2021

The Exchange is all in to support the Army’s initiative to improve quality of life for Soldiers and families at Forts Polk, Irwin, Wainwright and Hood.

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125 Years of Family Serving Family – Billie Jo and Misty Fleming, Fort Riley

June 24, 2021

One in a series honoring the Exchange’s 125 years of family serving family Sisters Misty and Billie Jo Fleming’s careers with the Exchange started decades ago in Germany, where their Army father was assigned. As the family moved around to duty stations in Germany, the sisters worked in different roles for the Exchange. When the…

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Associates Earn Loss Protection Awards for Saving Exchange More than $150,000 in 2020

June 23, 2021

Eighteen associates won FY 2020 LP Productivity Awards for protecting Exchange earnings and keeping losses at a minimum.

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Exchange Couple Turns Grief into Record-Breaking Kindness

June 23, 2021

After the death of their young daughter Evie, Mike and Jessica Domingos learned about “kindness rocks” and started painting them and hiding them in the Dallas area. Their uplifting “Tiny Evie Rocks” message continues to move people who find the rocks.

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New Dashboard, Training Give Associates Tools for Improved Customer Service

June 22, 2021

With shoppers flocking back to Exchange stores worldwide, the organization is intensifying efforts to ensure the military community receives the best customer service. A new customer relations dashboard, which launched this year, shows the impact negative comments have on sales at each Exchange location. Store managers can view a breakdown of customer comments by region,…

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