129 Years of Family Serving Family: Joyce Wynn, Fort Jackson
The 15-year associate and military spouse has worked in a variety of roles and received strong support from her teammates–including during one day when she went in to labor while at work.
Read MoreExchange Earns Military Friendly® Employer Designation for Commitment to Military Community
This marks the 16th year the Exchange has been honored in the nonprofit/government category.
Read MoreSeven Associates Recognized with End-of-Year Public Affairs Awards
Each year, associates worldwide serve as volunteers for the Public Affairs Representatives (PAR) program, administered by the HQ Public Affairs team. This program encourages associates to share and monitor media coverage relevant to the Exchange through social and local media outlets respective to their installations.
Read MoreThe Associate Value Proposition: The Exchange’s Promise to You
The Exchange is introducing a new Associate Value Proposition to underscore the Exchange’s unwavering commitment to recruiting and retaining the very best of the best.
Read MoreThe Week That Was in the Exchange Post
ICYMI, here’s a look at this week’s coverage.
Read More#FlashbackFriday: 1988—the First Frank’s Franks Opens
The hot-dog stand, which had locations worldwide, was an Exchange-exclusive restaurant that evolved from earlier hot-dog stands.
Read MoreExchange Expanding The Home Depot Assortment Beyond Major Appliances
Authorized Exchange shoppers in CONUS can now access The Home Depot’s branded online page at ShopMyExchange.com. The expanded assortment includes power tool sets, outdoor power equipment, grills, garden tools, ceiling fans and much more.
Read MoreExchange Protection Plan Award Winners Announced
First-, second- and third-place winners were chosen for achieving the highest attachment rates. One store achieved a 21.64% attach rate.
Read MoreExchange Celebrates Top Vendors With Force Multiplier Awards
Merchandising recognized vendors in Hardlines, Softlines and Consumables categories; SFD recognized three restaurants and two concessions.
Read MoreWords From the Director/CEO: Force Multipliers for Mission Success in 2025
The Exchange’s 2025 priorities are fully focused on maintaining the family, sustaining the family and investing in the family—being there with service members and their families, and making sure that they have the support required to achieve success.
Read MoreLATEST NEWS
OPERATION: Call Out—Pacific Region
Hoe-un Kwon, Aaron Hernandez and Ernesto Sarmiento represent the “Best of the Best” from the Pacific Region. Our teams continue to provide amazing customer experiences for our service members, retirees and their families within our communities. We could not be prouder of what they do daily. Their actions reflect great credit upon themselves and the Pacific Region. Pacific Pride!
Read MoreOPERATION: Call Out—Europe/SWA Region
The hard work and dedication to our service members provided by Tolun Karaduman, Sam Gregory and Manpreet Singh are outstanding. Their efforts to continuously find new ways to provide that extra customer care are appreciated, and we are proud to have them on the Europe/Southwest Asia team!
Read MoreOPERATION: Call Out—Eastern Region
Eastern Region proudly recognizes Yanelynn Balliram-Pellot, Alisha Bair and Richard Temple for their contributions to and support of the Exchange mission.The focus on customer service is a priority, and it shows in the results! Thanks for all you do!
Read MoreOPERATION: Call Out—Central Region
These Central Region associates understand the meaning of Family Serving Family and Serving the Best Customers in the World. They go above and beyond to ensure that the Exchange is providing service and a taste of home no matter where they serve. Thank you, Kristen Ruiz, Crystal Vowell and Wendy Skapik.
Read MoreOPERATION: Call Out—Western Region
Western Region recognizes Lesley “Kathe” Johnson, Jennifer Faloon and Madhusudan Jangam for their outstanding hard work and unwavering dedication to our customers.
Read MoreVeterans Day, Exchange Heroes and More
ICYMI, here’s a look at this week’s coverage.
Read More#FlashbackFriday: 1969—Apollo 12 and a New Exchange Launch (But Only One Has Moon Maidens)
The space-themed grand opening coincided with a holiday theme. Both themes coincided with howling winds and freezing temperatures, neither of which could stop customers from checking out the new store, which replaced facilities that dated to World War II.
Read MoreAREA Scholarships: What They Do and How You Can Support Them
The AAFES Retired Exchange Association (AREA) Scholarship initiative supports the children of Exchange associates and military personnel, providing much-needed financial assistance as education costs continue to rise. Here’s how you can contribute.
Read MoreNow on Flickr: Hundreds of Veterans Day Photos From Exchange Events
You can also find photos at @exchangeassoc on Facebook, Instagram and X.
Read More#WhereHeroesWork Video: Valerie Smith, Exchange HQ
“When I started at the Exchange, I was just looking for a job,” says Smith, whose husband served 26 years in the Army. “Within a year … I knew this was the path for me.”
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