Approximately 270 managers and associates from the Army & Air Force Exchange Service, Navy Exchange Service Command, Marine Corps Exchange and the Coast Guard Exchange have gathered in Orlando for the Military Exchange Electronics Expo (ME3). This marks the first time in four years that the Exchange’s annual seminar for Power Zone associates is being conducted in person.
“ME3 is a collaborative military exchange effort to conduct best-in-class training with our military resale associates and the supplier community,” said Divisional Merchandise Manager Josh Samuels (pictured above), who helped plan the seminar. “The exchanges have a history of working together for the good of the military community, and this conference will ensure we’re all providing the best customer experience for military shoppers.”
Electronics are among the best sellers at military exchanges, both in store and online. Top selling items include computers, TVs, video game consoles, headphones and home audio. Last year, electronics accounted for $1.1 billion in sales across all military exchanges.
Throughout the week, associates will learn about the newest products and selling techniques from nearly 70 vendors, including Apple, Samsung, Sony, LG and more.
“With holiday shopping right around the corner, we want to ensure we’re meeting shoppers’ demands with the products we are stocking,” said senior buyer Dennis Robertson. “The latest trends in electronics are interconnected networks within devices, AI as well as augmented and virtual reality. Products that are smaller, lighter, faster and sustainable will be heavily featured at the exchanges this holiday season.”
Associates can follow the excitement all week on the Exchange’s associate-focused social media channels: Facebook, Instagram, Twitter (X) and Flickr.
“It’s going to be a very productive week,” Samuels said. “Ultimately our shoppers benefit when we work collaboratively across the Services to identify new products, trends and customer needs. As advocates of servicemembers, Veterans and their families, we lead with one voice across military resale to deliver them not just a taste of home but the best tastes of home.”
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