Europe/SWA Region

At the Military Clothing Conference: Stores Recognized For Outstanding Performances

By Chris Ward / March 10, 2023 /

Eleven Exchange Military Clothing stores were each honored with a three-coin award for exemplary service at the Military Clothing Conference this week in Frisco, Texas, capping the week-long gathering.

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Oldest NCO Academy Honors Grafenwoehr GM

By Orisha Spence / March 1, 2023 /

Command Sgt. Maj. James Holmes, commandant, 7th Army NCO Academy, presented Grafenwoehr GM Brian Smith with a special plaque for the Exchange’s outstanding service and support for academy trainees.

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127 Years of Family Serving Family: Elisabetta Basaldella, Aviano Air Base

By Keiana Holleman / February 9, 2023 /

“I wear my ‘Air Force Mom’ badge proudly to work each day,” says the sales area manager, who has two children in the military.

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USAG Stuttgart Middle Schooler Wins $2,000 Grand Prize in ‘You Made the Grade’ Sweepstakes

By Marisa Conner / February 1, 2023 /

When Naya Johnson, a fifth-grader at Patch Middle School at U.S. Army Garrison Stuttgart in Germany, found out she won a $2,000 gift card in the Exchange’s  You Made the Grade sweepstakes, she was more surprised than most winners. “I had forgotten that I entered into the drawing!” said Naya, who was randomly selected as…

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Dallas LG Associates Put Together a Holiday Surprise for Teammates in Southwest Asia

By Robert Philpot / January 10, 2023 /

Good timing helped with the surprise: The gifts arrived on Christmas Day.

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Santa, the Grinch, Elusive Elves and More: How Exchanges Worldwide Make the Holidays Fun

By Robert Philpot / December 22, 2022 /

Exchanges worldwide held Santa photo ops, as well as contests, music and more to engage shoppers and relieve holiday stress.

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Exchange Opens First Five Guys at Ramstein Air Base in Germany

By Sgt. 1st Class Taresha Hill / November 30, 2022 /

The Army & Air Force Exchange Service celebrated the grand opening of its first Five Guys restaurant at Ramstein Air Base Nov. 25

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On Veterans Day, Exchanges Worldwide Pay Tribute to Heroes With Special Coins

By Robert Philpot / November 14, 2022 /

For the third year in a row, Exchanges worldwide honored those who have served with a challenge coin giveaway on Veterans Day.

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Three Europe Associates Receive Recognition from 21st Theater Sustainment Command

By Sgt. 1st Class Taresha Hill / October 24, 2022 /

Quality of life members from the Exchange received certificates of appreciation from Maj. Gen. James M. Smith, commanding general, 21st TSC, for their unwavering support during Operation Allies Refuge, Operation Allies Welcome and Operation European Assure, Deter and Reinforce.

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Gruenstadt Plant Begins Production of Freedom’s Choice Bottled Water for Commissaries

By The Exchange Post / September 26, 2022 /

An Exchange and Defense Commissary Agency (DeCA) collaborative effort, leveraging the Exchange’s Gruenstadt water plant, is ensuring a steady flow of fresh, locally sourced purified drinking water for service members and their families across Europe. Freedom’s Choice is DeCA’s private-label bottled water brand. The product joins Culligan and the Exchange’s own private-label brand, Nature’s Recipe,…

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